{"id":8943,"date":"2024-10-04T06:34:51","date_gmt":"2024-10-04T06:34:51","guid":{"rendered":"https:\/\/360advertising.ro\/new\/?p=8943"},"modified":"2024-10-04T06:34:51","modified_gmt":"2024-10-04T06:34:51","slug":"emily-in-paris-ce-sa-nu-faci-in-social-media-by-gen-z-rules","status":"publish","type":"post","link":"https:\/\/360advertising.ro\/new\/emily-in-paris-ce-sa-nu-faci-in-social-media-by-gen-z-rules\/","title":{"rendered":"Emily in Paris: Ce s\u0103 NU faci \u00een social media, by Gen Z rules"},"content":{"rendered":"\n

Emily Cooper\u2014fashionista, influencer wannabe, dar zero strategie? Parisul o iube\u0219te, dar algoritmii? Not so much. Hai s\u0103 vedem cum NU faci social media marketing, dac\u0103 vrei s\u0103 fii mai mult dec\u00e2t un feed plin de croissante.<\/p>\n\n\n\n

1. Posteaz\u0103 f\u0103r\u0103 plan, ca un turist pierdut \u00een Paris<\/strong><\/h3>\n\n\n\n

Emily posteaz\u0103 random, crez\u00e2nd c\u0103 spontaneitatea e cheia. Spoiler alert: nu e. F\u0103r\u0103 strategie, mesajele tale sunt mai confuze dec\u00e2t cineva care \u00eencearc\u0103 s\u0103 vorbeasc\u0103 franceza cu Google Translate.<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Social media nu e doar despre „posteaz\u0103 \u0219i a\u0219teapt\u0103 minuni”. F\u0103-\u021bi un plan! F\u0103r\u0103 unul, vei p\u0103rea pierdut, la fel ca Emily \u00een buc\u0103t\u0103ria fran\u021buzeasc\u0103.<\/p>\n\n\n\n

\"Emily<\/figure>\n\n\n\n

2. Hashtagurile inventate nu sunt strategii!<\/strong><\/h3>\n\n\n\n

Emily iube\u0219te hashtag-urile de tip #OhCrepe, dar asta nu \u00eenseamn\u0103 c\u0103 ele func\u021bioneaz\u0103. Hashtaguri random = engagement 0.<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Nu exagera cu hashtag-urile doar pentru c\u0103 sun\u0103 cool. Gen Z \u0219tie c\u0103 hashtag-urile relevante, de ni\u0219\u0103, sunt aur.<\/p>\n\n\n\n

3. Nu totul e content, girl!<\/strong><\/h3>\n\n\n\n

Selfie-uri, poze cu croissante… dr\u0103gu\u021b, dar ce valoare aduci? Emily ne demonstreaz\u0103 c\u0103 doar aspectul vizual nu te face un star \u00een social media.<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Nu toat\u0103 via\u021ba ta de zi cu zi trebuie s\u0103 ajung\u0103 online. Fii relevant(\u0103)!<\/p>\n\n\n\n

4. Ignor\u0103-\u021bi audien\u021ba \u0219i audien\u021ba te va ignora pe tine<\/strong><\/h3>\n\n\n\n

Emily e prea ocupat\u0103 s\u0103 r\u0103spund\u0103 comentariilor. Hellooo? Social media \u00eenseamn\u0103 dialog, nu monolog.<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Dac\u0103 nu interac\u021bionezi cu urm\u0103ritorii, ei se vor plictisi \u0219i vor da scroll. Sorry, Emily.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

5. Viralitate? Mai bine concentreaz\u0103-te pe consecven\u021b\u0103<\/strong><\/h3>\n\n\n\n

Viralitatea sun\u0103 mi\u0219to, dar Emily se prinde doar de momente temporare. Ce faci c\u00e2nd se termin\u0103 hype-ul?<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Viralitatea e fun, dar cre\u0219terea organic\u0103, constant\u0103, e cheia adev\u0103rat\u0103.<\/p>\n\n\n\n

6. F\u0103r\u0103 date? Nicio \u0219ans\u0103<\/strong><\/h3>\n\n\n\n

Emily nu men\u021bioneaz\u0103 niciodat\u0103 metrici sau analytics. Deci… cum \u0219tii c\u0103 ceea ce faci func\u021bioneaz\u0103?<\/p>\n\n\n\n

Lec\u021bia<\/strong>: Analizeaz\u0103 datele \u0219i adapteaz\u0103-\u021bi strategia. Orice Gen Z \u0219tie c\u0103 f\u0103r\u0103 numere, n-ai cum s\u0103 c\u00e2\u0219tigi jocul social media.<\/p>\n\n\n\n

A\u0219adar, Emily, stilul t\u0103u e impecabil, dar „fake it till you make it” nu \u021bine la social media. Strategia e cea care face diferen\u021ba dintre un influencer pe termen scurt \u0219i un brand puternic.<\/p>\n","protected":false},"excerpt":{"rendered":"

Emily Cooper\u2014fashionista, influencer wannabe, dar zero strategie? Parisul o iube\u0219te, dar algoritmii? Not so much. Hai s\u0103 vedem cum NU faci social media marketing, dac\u0103 vrei s\u0103 fii mai mult dec\u00e2t un feed plin de croissante. 1. Posteaz\u0103 f\u0103r\u0103 plan, ca un turist pierdut \u00een Paris Emily posteaz\u0103 random, crez\u00e2nd c\u0103 spontaneitatea e cheia. Spoiler […]<\/p>\n","protected":false},"author":1,"featured_media":8944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44,24,20],"tags":[],"class_list":["post-8943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-integrat","category-online-marketing","category-social-media"],"_links":{"self":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts\/8943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/comments?post=8943"}],"version-history":[{"count":0,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts\/8943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/media\/8944"}],"wp:attachment":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/media?parent=8943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/categories?post=8943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/tags?post=8943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}