{"id":3043,"date":"2018-02-26T14:10:07","date_gmt":"2018-02-26T14:10:07","guid":{"rendered":"https:\/\/360advertising.ro\/new\/?p=3043"},"modified":"2018-02-26T14:10:07","modified_gmt":"2018-02-26T14:10:07","slug":"cum-iti-poti-promova-business-ul-pe-instagram-5-pasi","status":"publish","type":"post","link":"https:\/\/360advertising.ro\/new\/cum-iti-poti-promova-business-ul-pe-instagram-5-pasi\/","title":{"rendered":"Cum \u00ee\u021bi po\u021bi promova business-ul pe Instagram \u00een 5 pa\u0219i?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Ai creat un cont al business-ului t\u0103u \u0219i pe <strong>Instagram<\/strong>, dar nu \u0219tii exact cum s\u0103 \u00eel <strong>promovezi<\/strong>, ce tip de post\u0103ri ar trebui s\u0103 publici sau c\u00e2t de frecvent? \u00cen primul r\u00e2nd, trebuie s\u0103 \u0219tii r\u0103spunsurile la \u00eentreb\u0103rile \u201eCe este produsul\/serviciul meu?\u201d \u0219i \u201eCe ofer\u0103 nou produsul\/serviciul meu publicului \u021bint\u0103?\u201d. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ar trebui s\u0103 \u0219tii c\u0103 accentul cade pe con\u021binutul vizual \u0219i, pe l\u00e2ng\u0103 acest avantaj, alte elemente care arat\u0103 c\u0103 ai luat o decizie bun\u0103 atunci c\u00e2nd te-ai g\u00e2ndit la Instagram sunt \u0219i aplica\u021biile care vin la pachet (Hyperlapse, Layout sau Boomerang), publicurile noi la care po\u021bi s\u0103 ajungi \u0219i, nu \u00een ultimul r\u00e2nd, Instagram ads &#8211; o nou\u0103 oportunitate de promovare pl\u0103tit\u0103.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u0219adar, \u021bi-am preg\u0103tit <strong>5 sfaturi utile<\/strong> de care ar trebui s\u0103 \u021bii cont dac\u0103 \u00ee\u021bi dore\u0219ti ca oamenii s\u0103 se uite pe contul t\u0103u de Instagram pentru c\u0103 le place \u0219i pentru c\u0103 \u0219tiu c\u0103 vor g\u0103si interac\u021biune.<\/span><\/p>\n<p><b>Pasul 1: Stabile\u0219te o tem\u0103 \u00een concordan\u021b\u0103 cu brandul t\u0103u. <\/b><span style=\"font-weight: 400;\">G\u0103se\u0219te acea <strong>TEM\u0102<\/strong> care reflect\u0103 personalitatea afacerii \u0219i de care \u0219tii sigur c\u0103 publicul ar fi interesat. Ia \u00een considerare culorile brandului, filtrele care s-ar potrivi cel mai bine, alte efecte (cum ar fi chenarele) care s\u0103 te diferen\u021bieze de restul \u0219i s\u0103 \u00ee\u021bi definitiveze stilul pentru care vei fi recunoscut.<\/span><\/p>\n<p style=\"text-align: center;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-2602\" src=\"http:\/\/aspot.ro\/wp-content\/uploads\/2018\/02\/Capture11-264x300.png\" alt=\"\" width=\"264\" height=\"300\" \/><\/p>\n<p><b>Pasul 2: Creeaz\u0103 un hashtag reprezentativ. <\/b><span style=\"font-weight: 400;\">Este bine s\u0103 ai un <strong>hashtag special<\/strong>, potrivit pentru brandul t\u0103u care s\u0103 poat\u0103 fi folosit \u0219i de cei care te urm\u0103resc. A\u0219adar trebuie s\u0103 fie simplu, dar \u00een acela\u0219i timp definitoriu \u0219i atractiv pentru ceilal\u021bi.<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-2603\" src=\"http:\/\/aspot.ro\/wp-content\/uploads\/2018\/02\/hashtag_0-300x229.jpg\" alt=\"\" width=\"300\" height=\"229\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b>Pasul 3: \u021aine cont de o frecven\u021b\u0103 a post\u0103rilor. <\/b><span style=\"font-weight: 400;\">Trebuie s\u0103 ai un <strong>plan<\/strong> bine stabilit prin care s\u0103 \u0219tii c\u00e2t de des po\u021bi publica con\u021binut. Trebuie s\u0103 fii constant ca s\u0103 po\u021bi \u021bine audien\u021ba interesat\u0103 de con\u021binutul t\u0103u, dar \u00een acela\u0219i timp trebuie s\u0103 \u0219tii c\u0103 nu e bine s\u0103 exagerezi cu post\u0103rile, pentru c\u0103 ri\u0219ti s\u0103 plictise\u0219ti publicul. A\u0219adar, o postare o dat\u0103 la \u0219ase &#8211; zece ore \u021bine publicul captivat, f\u0103r\u0103 s\u0103 \u00eel oboseasc\u0103.<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone wp-image-2605 size-large\" src=\"http:\/\/aspot.ro\/wp-content\/uploads\/2018\/02\/best-times-to-post-to-instagram-infographic-481x1024.gif\" alt=\"\" width=\"481\" height=\"1024\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b>Pasul 4: Promoveaz\u0103 contul de Instagram pe celelalte re\u021bele sociale. <\/b><span style=\"font-weight: 400;\">Pentru c\u0103 nu po\u021bi avea foarte mul\u021bi <strong>urm\u0103ritori<\/strong> \u00eenc\u0103 de la \u00eenceput, este bine s\u0103 \u00ee\u021bi distribui contul \u0219i pe celelalte re\u021bele sociale \u0219i astfel vei ajunge mai repede s\u0103 \u00ee\u021bi creezi o comunitate \u00een jurul brandului \u0219i pe Instagram. Po\u021bi ad\u0103uga link-ul \u00een post\u0103rile de pe Facebook sau \u00een semn\u0103turile de la mail, de exemplu. Sunt diverse modalit\u0103\u021bi prin care \u00ee\u021bi po\u021bi face contul s\u0103 creasc\u0103 \u0219i s\u0103 devin\u0103 din ce \u00een ce mai activ.<\/span><\/p>\n<p><b>Pasul 5: Colaboreaz\u0103 cu influenceri. \u00a0<\/b><span style=\"font-weight: 400;\">Prin intermediul acestei metode, po\u021bi ob\u021bine un val de noi urm\u0103ritori dac\u0103 stabile\u0219ti ca o persoan\u0103, care are deja un num\u0103r considerabil de followers, s\u0103 te men\u021bioneze \u00eentr-o <strong>postare<\/strong> de-a lor. Apoi, cu timpul, a\u021bi putea ajunge s\u0103 stabili\u021bi un parteneriat care s\u0103 aduc\u0103 succes pentru ambele p\u0103r\u021bi. A\u0219adar, atunci c\u00e2nd ace\u0219ti oameni public\u0103 o postare legat\u0103 de brandul t\u0103u, cei care \u00eei urm\u0103resc vor fi curio\u0219i s\u0103 afle mai multe lucruri despre tine. A\u0219a c\u0103 \u00a0asigur\u0103-te c\u0103 ai informa\u021biile de contact pe contul t\u0103u, ca s\u0103 po\u021bi fi u\u0219or de g\u0103sit, iar oamenii s\u0103 poat\u0103 primi un r\u0103spuns rapid.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desigur, nu trebuie s\u0103 ui\u021bi s\u0103 interac\u021bionezi cu publicul \u0219i prin comentarii sau diverse \u00eentreb\u0103ri. De asemenea, ai putea \u00eencepe s\u0103 utilizezi \u0219i<strong> Instagram Story<\/strong>, dar trebuie s\u0103 \u021bii cont de conceptul pe care \u00eel ai \u0219i, bine\u00een\u021beles, la fel ca \u00een cazul post\u0103rilor, s\u0103 nu exagerezi. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u0219adar, cu un num\u0103r minim de cuvinte, dar cu imagini despre momente \u0219i pove\u0219ti po\u021bi capta u\u0219or audien\u021ba. Calitatea fotografiilor \u0219i originalitatea con\u021binutului \u00ee\u021bi vor aduce popularitate \u0219i te vei convinge c\u0103 Instagram este un instrument de marketing eficient dac\u0103 \u0219tii cum s\u0103 \u00eel gestionezi. Cel mai bine este ca, \u00eenainte de toate, s\u0103 stabile\u0219ti o strategie \u0219i s\u0103 \u0219tii bine ce vrei s\u0103 transmi\u021bi publicului t\u0103u.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><em>Surs\u0103 foto:\u00a0<a href=\"http:\/\/www.angelfysh.com\" target=\"_blank\" rel=\"noopener\">http:\/\/www.angelfysh.com<\/a><\/em><\/p>\n<p>&nbsp;    \t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ai creat un cont al business-ului t\u0103u \u0219i pe Instagram, dar nu \u0219tii exact cum s\u0103 \u00eel promovezi, ce tip de post\u0103ri ar trebui s\u0103 publici sau c\u00e2t de frecvent? \u00cen primul r\u00e2nd, trebuie s\u0103 \u0219tii r\u0103spunsurile la \u00eentreb\u0103rile \u201eCe este produsul\/serviciul meu?\u201d \u0219i \u201eCe ofer\u0103 nou produsul\/serviciul meu publicului \u021bint\u0103?\u201d. Ar trebui s\u0103 \u0219tii [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3048,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,20],"tags":[],"class_list":["post-3043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","category-social-media"],"_links":{"self":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts\/3043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/comments?post=3043"}],"version-history":[{"count":0,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/posts\/3043\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/media\/3048"}],"wp:attachment":[{"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/media?parent=3043"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/categories?post=3043"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/360advertising.ro\/new\/wp-json\/wp\/v2\/tags?post=3043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}